What is Product Graphic | Graphic Design | Principle of Graphics Design

By | May 28, 2017

What is Product Graphic | Graphic Design | Principle of Graphics Design– Graphics are visual images or designs on some surface, such as a wall, canvas, screen, paper, or stone to inform, illustrate, or entertain. In short graphics are the minor details of the object or any product. There are two types of computer graphics: raster graphics, where each pixel is separately defined (as in a digital photograph), and vector graphics, where mathematical formulas are used to draw lines and shapes, which are then interpreted at the viewer’s end to produce the graphic.

Graphic Design

Graphic design or Product Graphics is the process of visual communication and problem-solving using one or more of typography, photography and illustration. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), way finding or environmental design, advertising, web design, communication design and product packaging.

What is Product Graphic | Graphic Design | Principle of Graphics Design

What is Product Graphic | Graphic Design | Principle of Graphics Design

Graphic Design Principle

  1. Alignment
  2. Balance
  3. Contrast
  4. Proximity
  5. Repetition

Alignment- Alignment is the act of keeping design objects in line, not only vertically or horizontally but across any linear plane. Alignment also be done respectively, i.e. one design element is positioned with respect to another element within same frame.

Balance- Designs in balance (or equilibrium) have their parts arrangement planned, keeping a coherent visual pattern (color, shape, space).

Contrast- Distinguishing by comparing/creating differences. Some ways of creating contrast among elements in the design include using contrasting colors, sizes, shapes, locations, or relationships.

Proximity- Proximity is the closeness or distance of individual design elements. Close proximity indicates a connection.

Repetition- Repeating a sequence; having it occur more than a few times. In design, repetition creates visual consistency in page designs, such as using the same style of headlines, the same style of initial capitals, or repeating the same basic layout from one page to another.

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